Wednesday 2 MAY

The Apprentice

9pm BBC1

Alan Sugar orders the 10 remaining candidates to France so he can test their marketing skills to the limit. They are sent across the channel charged with selling British food, made from produce sourced in Kent, to a nation renowned for its culinary snobbery. With the contestants speaking little French, and constant in-fighting putting team relations under strain, they face an uphill struggle.

Natural World

9pm BBC2

The famous surfer's paradise of Hawaii is rediscovering the natural history to which it lays claim, with scientists fighting to protect the island's heritage and preserve its variety of wildlife. The programme considers the threats posed by modern lifestyles.

Film: Zoolander

9pm Film4

A dim supermodel (Ben Stiller) is stunned when his career goes down the tubes thanks to the arrival of an equally vacuous rival. However, he never suspects he's merely a pawn in a game of international espionage. This catty 2001 comedy takes potshots at the industry also stars Owen Wilson.

Desperate Housewives

10pm Channel 4

Gabrielle and Victor face a crisis when someone uses a picture of them sharing a kiss in a lift as blackmail. Meanwhile, Edie gets into a fight that could ruin a friendship, and one of the women ends up in hospital. Teri Hatcher, Felicity Huffman and Marcia Cross star.

Radio: Land of the Mobile Millionaires

11am Radio 4

In 1962, a reclusive bachelor from a remote farming village in Finland died leaving a few hundred shares in a small company that produced rubber boots. His sole stipulation was that the shares were never to be sold and that the dividends were to be used "for the recreation" of residents of the local nursing home. Thirty years later, the old folk were millionaires. The rubber boot company was Nokia. It had diversified into the mobile telephone business and become the world's largest manufacturer. Matthew Sweet tells the extraordinary story. You couldn't make it up.

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