Food & Beverage Industry
Industry: Email Alert RSS FeedAliza Green: love of cooking leads Stella Notte chef back into the kitchen
Nation's Restaurant News, Dec 23, 2002 by Lori Lohmeyer
How do you draw in customers since the restaurant is not in a major tourist area of the city?
Well, I have a reputation. I did a series of cooking classes and have been on the radio at different times. Whatever kinds of demos and publicity stuff like that has helped to bring attention to the restaurant. Basically, it's word of mouth. We've gotten some very nice reviews.
RELATED ARTICLE: CHEF'S TIPS
* To make beans more digestible, blanch first, drain and then continue cooking the recipe.
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* For a flavorful and inexpensive pan-seared or oven roasted steak, use a shoulder tender served sliced.
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