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Industry: Email Alert RSS FeedThat's just what mom always said
Nation's Restaurant News, Nov 12, 2007
Imagine if this freestanding insert contained only the line of copy inviting customers to by the Guiness-glazed menu items at Bennigan's Grill & Tavern. Pretty dull, huh? The kicker above that line makes all the difference in grabbing reader attention. "Please eat responsibly" also is a nice touch.
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COPYRIGHT 2008 Gale, Cengage Learning
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