Featured White Papers
- Oct. 14th: Simplified IT with Software-as-a-Service (SaaS) (ZDNet)
- PCI DSS therapy for the smaller retailer (McAfee)
- Recognizing the benefits of telework (Citrix Online)
Content provided in partnership with
Food & Beverage Industry
Industry: Email Alert RSS FeedMcDonald's, Sony team for free song downloads
Nation's Restaurant News, June 14, 2004
OAK BROOK, ILL. -- McDonald's Corp. as part of a deal with the Web site Sony Connect, is offering a free song download with each purchase of a Big Mac Extra Value Meal.
The Big Mac Tracks program, which is slated to run for up to 10 weeks, was scheduled to debut June 8 in the United States, Puerto Rico and Canada. It is to be introduced next month in the United Kingdom, France and Germany. Customers will receive a unique access code printed on a Big Mac sandwich carton, allowing them to download a song from the Web site.
Chicago's Leo Burnett created a global TV ad for the promotion, which will include radio and in-store merchandising.
COPYRIGHT 2004 Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
COPYRIGHT 2008 Gale, Cengage Learning
Find Research Guides for:
Find Featured Titles for: Health
- AAACN Viewpoint
- ABNF Journal, The
- AIDS Treatment News
- AMAA Journal
- Aboriginal Nurse, The
- Adolescence
- Adolescent Psychiatry
- Advances in Skin & Wound Care
- Age and Ageing
- Alabama Nurse
- Alberta RN
- Alcohol Research & Health
- Alternative Medicine Review
- American Family Physician
- American Fitness
- Men's Fitness
- Psychology Today
- Shape
Most Popular Articles in Business
- Research and Markets : Tesco Plc - SWOT Framework Analysis
- Do Us a Flavor - Ben & Jerry's Issues a Call for Euphoric New Flavors
- eBay made easy: ready to start an eBay business? These 5 simple steps will ...
- Katrina's lawsuit surge: a legal battle to force insurers to pay for flood ...
- Wal-Mart's newest distribution center opened last month near the southwest ...
- More »