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The e-book revolution - electronic publishing - Brief Article - Statistical Data Included

Black Enterprise,  April, 2001  by Pittershawn Palmer

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So why e-publish? For one, writers have greater control over the process. Second, it's typically easier to break into e-publishing than mainstream publishing. And writers often receive higher royalty fees and enjoy author-friendly contracts. Furthermore, the process is quicker than the traditional route, giving authors access to a wider audience and greater opportunities for success. E-books typically have a longer shelf life, too.

But there are drawbacks. First, you'll have to do everything yourself: from publishing to promoting to marketing. And as in the mainstream, success is not guaranteed. Other disadvantages include lower sales, no advance payments, fewer reviews, lack of security, high prices, and consumer reluctance to read online.

Yet, e-publishing offers greater opportunities than traditional publishing--if you do your homework and network. Just be prepared to pound the virtual pavement.

COPYRIGHT 2001 Earl G. Graves Publishing Co., Inc.
COPYRIGHT 2001 Gale Group