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Going online for a new job rarely pays - Brief Article

USA Today (Society for the Advancement of Education),  April, 2003  

In a national survey of people searching for a job, 61% said they did not use the Internet for their job searches. The generation which came of age with computers (18-34) was less likely to use the Internet than their older peers, aged 35-54 (35% vs. 45%). While men and women use the Internet in equal numbers, race was a factor in the poll: 40% of whites vs. 30% of African-Americans utilized the Internet for job hunting.

The survey, commissioned by the career management firm Bernard Haldane Associates, New York, revealed that, of those who did use the Internet for job hunting, most were disappointed. Fewer than four percent of job hunters were able to find work through Internet sites. While overall competition for jobs has increased, the Internet was not used as a resource that would give a job hunter an edge. For instance, only 35% of job hunters used the Internet to prepare for an interview and just 32% researched industries online as part of their job search. Moreover, a mere 20% looked for new contacts for networking online.

Networking still outpaces technology as the most-effective job-hunting tactic. Sixty-one percent of job hunters found their last position that way. Although 20% used the Web to research networking contacts, just 12% of them actually contacted someone they learned about online. However, of those who contacted a source they found online, 81% reported that the contact helped with their job search.

COPYRIGHT 2003 Society for the Advancement of Education
COPYRIGHT 2003 Gale Group