A challenge

We've tried this kind of promotion in the past, but I'm hoping that I can get you to really dig in and help this time. This isn't the best of times to be publishing a magazine these days, especially magazines that focus on music a little outside the pop center - as we've seen with the demise of No Depression, Harp and others over recent months. We've always found our readers to be very loyal, but we simply can't continue to do what we have done for 58 years now - or to expand our efforts to make the resources we can offer even more useful in sharing and nurturing folk music - unless we can get YOUR HELP to work the grassroots and find more like-minded folks who share our (and your) passion for making and celebrating this music.

As you can see we've been forced to raise the cover price for the magazine, as well as our subscription and membership rates. That's a bottom line reality for which we had no choice. WHAT WE CAN OFFER, though, is a way for you to make the impact of those increases shrink or evaporate: We will extend your existing membership by one issue for every NEW membership you bring in. All you need to do is get a friend to sign up, and to provide your name and zip code in the "notes" field of the online membership form (or to give that information over the phone or with a mail membership/ subscription). Simple. And even a 10% increase in membership will allow us to bring a whole array of added membership benefits to the party. Can we count on your help?

COPYRIGHT 2008 Sing Out Corporation
COPYRIGHT 2008 Gale, Cengage Learning