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Business Services Industry

Miller Announces Management Appointments

Business Wire, July 17, 2006

MILWAUKEE -- Tom Long named President & CEO; Randy Ransom joins brewer as CMO; Tom Cardella to lead Miller Sales organization; Doug Brodman shifts to head Miller International

Miller Brewing Co. today announced the following executive appointments, effective August 1, 2006.

Tom Long will become president & chief executive officer of Miller, succeeding Norman Adami, who has been promoted to president & chief executive officer of SABMiller Americas.

Randy Ransom will join Miller as executive vice president and chief marketing officer, succeeding Long.

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Tom Cardella, who currently heads Miller's international brand and market development functions including business strategy and planning, will take on an expanded role as executive vice president for sales and distribution. Cardella will continue to lead Miller's pricing strategy group as well the international brands team.

Doug Brodman, who currently heads Miller's sales and distribution organization, will become senior vice president of Miller International, overseeing Miller's export and international franchise business.

In addition, Charlie Frenette, a non-executive director of Miller Brewing Co. and a special advisor to the company, has agreed to serve as the interim leader of Miller's business strategy and planning function while a permanent executive is selected within the next six months.

"These management changes are the culmination of three years of deliberate work to build a strong management team at Miller," Adami said. "I am confident that this leadership team will step up our game at Miller."

"Under Norman's leadership during the turn-around phase, Miller restored itself as a truly competitive player in the American beer industry," said Long. "And with Norman's support at the Americas level, we believe we have the focused, action-oriented management team in place required to lead Miller's step up to the next level."

About Miller Brewing Company

As one of America's oldest brewers, Miller Brewing Company continues the commitment of founder Frederick J. Miller to brew 'confoundedly good beers' with 'uncompromising quality.' Through more than 150 years of innovation and brewing excellence, Miller has built a broad portfolio of award-winning beers that capture approximately 18% of the U.S. beer market. Miller's flagship brand, Miller Lite, is the great tasting, less filling beer that defined the American light beer category in 1975. The company also brews smooth, golden rich Miller Genuine Draft using a unique cold-filtering process Miller introduced in 1985. Miller's oldest brew is Miller High Life, the champagne of beers. Miller imports Peroni Nastro Azzurro, Pilsner Urquell and Foster's, and brews regional craft beers Leinenkugel's and Henry Weinhard's. Near-premium beers include Milwaukee's Best Light, Olde English 800, Mickey's Malt Liquor, Icehouse and Sharp's, a non-alcohol brew. Miller is a wholly owned subsidiary of SABMiller plc, the world's second largest brewer. For more information, visit www.millerbrewing.com.

Notes to editors:

Please see backgrounders below on Long, Ransom, Cardella and Brodman.

About Tom Long

Tom Long was appointed chief marketing officer of Miller Brewing Company in July 2005. During his career, Long has held senior positions in beverage sales, marketing and general management, working in more than 60 countries. He came to Miller from The Coca-Cola Company, where he most recently served as president of Coca-Cola Northwest Europe Division, Coca-Cola's largest division in Europe and the third largest in the Coca-Cola system worldwide. Prior to that, he served as president of Coca-Cola Great Britain & Ireland. Long joined The Coca-Cola Company in 1988 and held a variety of management positions during his tenure including: vice president - 7-Eleven Account Team Worldwide; vice president - Wal-Mart Global Account, vice president of National Sales; vice president and director - Presearch, Research and Trends; and vice president and director - Global Strategic Marketing. Prior to graduate school, Long worked at Gulf & Western, McCann Erickson and Goldman Sachs. Long holds a master's degree from Harvard University Graduate School of Business Administration and a bachelor's degree from the University of North Carolina - Chapel Hill.

About Randy Ransom

Randy Ransom was most recently President of ConvergencePoint Group, a business consulting firm focusing on assisting organizations with capitalizing on cross-cultural market trends and opportunities. Prior to this role, Ransom served as senior vice president of portfolio strategy for Coca-Cola North America. Before joining Coca-Cola North America, Ransom served as director of International business development for FEMSA Corporate and chief marketing officer for FEMSA Cerveza. While at FEMSA, Ransom was a member of the company board. Prior to FEMSA, Ransom held a series of domestic and international positions within The Coca-Cola Company. Before his original stint at The Coca-Cola Company, Ransom spent more than 10 years in ethnic marketing and advertising. Originally from Mexico City, Mexico, Randy is a dual citizen of Mexico and the United States. Ransom earned a bachelor's degree from the University of California-Berkeley and an MBA from UCLA.

Business Services Industry

Miller Announces Management Appointments

Business Wire, July 17, 2006

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