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FindArticles > News > Technology

YouTube Swaps Subscriptions and You Tabs

Gregory Zuckerman
Last updated: November 26, 2025 7:02 am
By Gregory Zuckerman
Technology
7 Min Read
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YouTube silently switched the positions of two of its most-used sidebar elements, putting Subscriptions over You, and pushing years of muscle memory right off a cliff.

The change, which seems to be broadly rolling out in an A/B test fashion, has outraged viewers who need a quick left rail for navigation.

Table of Contents
  • What changed and why it matters for YouTube navigation
  • User reaction signals growing change fatigue
  • Extensions and workarounds surge after sidebar swap
  • Why YouTube might be doing this on desktop now
  • Accessibility and keyboard habits affected by swap
  • What to do right now to reduce YouTube nav friction
The YouTube logo, a red rounded rectangle with a white play icon in the center, is presented on a professional flat design background with soft gray gradients and subtle geometric patterns.

At first blush, it’s a minor adjustment. In reality, it reshuffles a central artery to content that millions of people use regularly, including those who prefer the chronological Subscriptions feed over the algorithmic Home page. The upshot: confusion, misclicks, and a scramble to DIY solutions.

What changed and why it matters for YouTube navigation

The You section (profile, history, playlists, purchases, and settings) used to be above Subscriptions in the desktop sidebar. Now, You has relocated below Subscriptions. That swap might seem minor, but the left nav is where many power users start their sessions, and even a one-slot move means that automatic “you think, you click” behavior suddenly doesn’t work.

This is more than aesthetic. Predictability is one of the cornerstones of usable design—when our habituated locations change unexpectedly, learned habits are broken. UX researchers (including us at Nielsen Norman Group) have for years documented how small changes to layout may raise the user’s cognitive load and slow task completion until they relearn a website or application. For a platform with over 2 billion logged-in monthly users and more than 1 billion hours of video watched every day, those small frictions add up at tremendous scale.

User reaction signals growing change fatigue

Community threads on Reddit and the YouTube Help forum call the switch both “pointless” (as spotted by 9to5Google) and a “mess,” with numerous mentions of inadvertently clicking on You instead of Subscriptions. Others say it’s just the latest in a series of experiments that seem to move goal posts without a clear payoff, adding further to existing irritants like disappearing published dates on some video pages.

The theme is the same: viewers demand stability around key navigation, and especially of the Subscriptions feed that they trust for signal over algorithmic noise. That feeling is shared by many creators, too — the Subscriptions tab is the surest route for them to reach their most dedicated audience.

Extensions and workarounds surge after sidebar swap

Users are now searching for alternative options that would help them reverse the action.

  • Stylus — Custom CSS: a popular browser extension for applying custom user styles, themes, and skins. Some point to Stylus as the best Stylish alternative.
  • Unhook: remove distracting elements and clutter from YouTube’s interface.
  • YouTube Tweaks: bring back legacy layouts on YouTube.

Many are even posting on social media with quick, AI-assistant-coached CSS workarounds to get You back in its original place.

The YouTube logo, featuring a red play button icon and the word YouTube in black text, centered on a professional light gray background with subtle geometric patterns.

These are not official, and they may change if YouTube changes its markup. But the spread of them underscores how much people value persistent landmarks in a product they open several times each day.

Why YouTube might be doing this on desktop now

The most likely explanation is that it aligns with mobile. In the app, the bottom navigation usually goes Home, Shorts, Subscriptions, and then You. Reordering the desktop sidebar to match that priority order establishes consistency across both platforms, which is typically what you want for large consumer apps. It also lightly promotes Subscriptions as a first-class entry point over account instruments.

There’s broader context, too. YouTube has embraced a mobile-first stance as Shorts skyrockets, with YouTube parent Alphabet touting tens of billions of Shorts views per day in its most recent earnings calls. According to the Pew Research Center, 95 percent of American teenagers use YouTube, which is mostly on phones. A desktop design nudge that mimics mobile might be a way to lower cognitive switching costs across devices, even if it is annoying at first glance for relatively old web hands.

Accessibility and keyboard habits affected by swap

The order in which you structure the layout affects more than just how clicks get swallowed by a mouse. Users of screen readers and keyboard navigators succeed when there are known orders. Switching focus order and switching list positions can add steps and increase errors. So, while the swap isn’t specifically breaking with accessibility standards, it serves as an example of how inclusivity is about placement and other “little” things too — not just convenience for power users.

What to do right now to reduce YouTube nav friction

There’s no official toggle to restore the sidebar. If the change is still being rolled out, you might not see it everywhere yet. Practical mitigations include learning the keyboard shortcut that lets you go directly to Subscriptions (hint: open the keyboard shortcut overlay with Shift + ?), bookmarking your Subscriptions page, or trying a small extension that makes the sidebar sortable until things settle.

  • Learn the shortcut: open the keyboard shortcut overlay with Shift + ? and jump directly to Subscriptions.
  • Bookmark your Subscriptions page for one-click access.
  • Use a lightweight extension to make the sidebar sortable.

Most importantly, send feedback. The product menu’s Send Feedback option goes directly into YouTube’s internal tools and is weighed along with telemetry from experiments. It may feel small on an individual level, but at the scale YouTube is running, concentrated signals can end up determining whether a tweak becomes permanent or rethought.

Bottom line: A one-line swap in the sidebar may appear inconsequential on a spec chart, but it remakes how people get around YouTube. Whether this will stick will likely depend on how hard users push back — and if the company thinks cross-platform consistency is worth the short-term friction.

Gregory Zuckerman
ByGregory Zuckerman
Gregory Zuckerman is a veteran investigative journalist and financial writer with decades of experience covering global markets, investment strategies, and the business personalities shaping them. His writing blends deep reporting with narrative storytelling to uncover the hidden forces behind financial trends and innovations. Over the years, Gregory’s work has earned industry recognition for bringing clarity to complex financial topics, and he continues to focus on long-form journalism that explores hedge funds, private equity, and high-stakes investing.
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