Anything, a rising startup in the fast-growing category of “vibe coding,” has landed an $11 million round that values it at $100 million after reaching a $2 million annualized run rate in its first two weeks on the market. The company’s wager is simple: go beyond AI-generated prototypes and give non-technical users everything they need to ship and run production-grade apps on the web and in mobile app stores.
A Full-Stack Approach to Vibe Coding and App Delivery
Where most AI coding tools end at generating code, Anything stacks the operational backbone needed to ship and monetize software. The offering packages a first-party database, storage, authentication, serverless hosting, analytics and payments along with tooling to send builds to the Apple App Store. That soup-to-nuts vision is about eliminating the handoffs and integration work that tends to derail non-developers once they have a prototype in hand.
That’s a significant change of pace from peers that have come to rely on popular third-party platforms like Supabase for data and auth or cobble together Stripe and S3-style storage. By owning more of the stack, Anything is betting it can cut latency, lessen setup friction and provide a single support surface — at the expense of taking on heavier engineering and reliability obligations typically managed by infrastructure experts.
Early adopters have already launched consumer apps, like a habit tracker, a CPR training aid and a hairdo try-on experience, according to the company. The pitch has appealed to small teams and solo founders who want to go from a chat-style prompt to a working product with subscriptions, in-app purchases and analytics baked in — without needing to hire on a full-stack engineer.
Early Traction and Funding Details Behind the Round
The funding round was led by Footwork, with the participation of Uncork Capital, Bessemer Venture Partners and M13. Footwork co-founder Nikhil Trivedi is quick to point out a gap in the category that’s emerged: AI tools are really good at scaffolding demos, but when it comes time to deploy, secure and scale, users tend to get stuck. Anything’s rapid revenue ramp — annualized out from initial paid usage — helped turn that thesis into a check.
Co-founders Dhruv Amin and Marcus Lowe, former Google colleagues, built the platform for non-technical builders. Their former startup, a bootstrapped development marketplace that featured AI assistance alongside human engineers, had gotten to something like $2 million run rate before they did a pivot. As they saw generative models improve, the two came to believe that a completely integrated, AI-first builder could pump out apps faster and cheaper than a marketplace model.
A Crowded Field and Breakneck Growth in AI Coding
Anything arrives in a fast-growing market. Lovable, which is also based in Sweden and which codes vibrations into things to make them feel to you as they’re supposed to feel (in a man-made product sense) announced that it reached $100 million ARR just eight months in from launch, and with more steep growth ahead. Replit told TechCrunch that its ARR has scaled from $2.8 million to $150 million in under a year, a sign that AI-powered creation tools are turning free exploration into paid, recurring use at an uncommon pace.
Other players are moving away from Stax, as well. Bolt for StackBlitz is built around a third-party database model, whereas new entrants like Mocha and Rork are home-baking more of their stack (Rork has even said publicly that it’s aiming to do eight figures in ARR within the year). The variety of strategies also suggests the category isn’t winner-take-all (yet) — some teams want composable tools built on top of a storage system, while others prefer an all-in-one platform that hides complexity.
Analyst firms like Gartner have also raised a red flag on unrelenting demand for tools that help shrink software delivery cycles, particularly from within the ranks of citizen developers working in marketing, operations and design teams. Vibe coding is in some ways the native-AI evolution of no-code and low-code trends — only, instead of assembling elements onto a canvas or from blocks, the interface is conversation.
Differentiation and execution risks for integrated stacks
Anything’s integrated stack is a blessing, and a curse. Owning the backend can help deliver more reliability and better user experience, but also increase requirements around compliance, data security and uptime. Enterprise prospects will demand SOC 2, strong audit logs, role-based access controls, data residency options and predictable SLAs — the kinds of table stakes that infrastructure vendors hone over years.
There’s also the portability question. Builders are more and more expecting for exportable codebases, and for database access that does not lock them into one tool. Anything’s value proposition is speed and simplicity, but continued retention relies on graduating would-be power users without losing them entirely for their app — a tightrope many no-code platforms have stumbled over.
What success may look like for Anything if momentum holds
If Anything continues at its current pace, it could become an OS for AI-made businesses: create an app through prompts, take payments for it out of the box and iterate from your single dashboard.
Less e-commerce and more philosophy in terms of the Shopify comparison favored by the founders — own the stack non-technical builders rely upon, monetize through platform fees, grow by enabling third-party extensions.
For now, the company’s path — $2M ARR run rate in weeks and nine-figure valuation at seed stage — places it among one of the more aggressive stories in AI tooling. The next phase will be proving whether enthusiasm for vibe coding can be turned into enduring, production-grade businesses that scale out of demo.
