Sony Bravia 5 75-inch TV deal drops to $1,398 on Amazon

If you’ve been looking for an excuse to upgrade your big screen, this is it. The 75-inch Sony Bravia 5 is now $1,398 at Amazon, or just over half of its $1,999.99 list price. That’s a 30 percent or so discount off the list price of a top-of-the-line mini-LED 4K TV with Google TV built in — aggressive pricing that usually only shows up for major shopping events.

Why this Sony Bravia 5 price reduction stands out now

The prices of big-screen TVs have been inching south as mini-LED production ramps up, but double-digit discounts on high-end 75-inch models are still eye-catching returns. Market trackers over at Circana have long tracked healthy increases in 75-inch adoption as homes graduate from 55-inch sets, and price history tools like Keepa often flash Sony’s own hefty 75-inch tier as slow to drop this far outside peak sales windows. In other words, a Sony panel at this size class makes for an exceptionally appealing value.

What you get with the 75-inch Sony Bravia 5 mini-LED TV

The Bravia 5 features a full-array, dense mini-LED backlight with hundreds of local dimming zones for higher brightness and better control of contrast than regular LED TVs. That means specular highlights look punchy on HDR content, and letterbox bars and shadow detail will stay cleaner in dim rooms.

At the center is Sony’s Cognitive Processor XR, which enables AI scene detection and object-based processing. It processes color, contrast, and motion in real time to keep textures lifelike and tone mapping consistent — one reason Sony sets are popular for film and sports. Upscaling from HD broadcasts to 4K is especially deft, reducing any banding and mosquito noise without blurring fine detail away.

It uses Google TV so all the big apps are already there, and voice search from Google Assistant is included as well. Sony Pictures Core means you get access to its library of high-bitrate content, including IMAX Enhanced on compatible releases. There are also creator-calibrated modes for Netflix and Prime Video, which should accurately map studio-grade color profiles to the panel in an effort to preserve artistic intent.

Audio comes via Sony’s Acoustic Multi-Audio system with frame-based tweeters intended to bounce dialogue forward from the middle of the screen. While a soundbar would be an upgrade, Dolby Atmos pass-through via eARC means it’s easy to add one later.

Picture and motion highlights for movies and live sports

Anticipate a bright, punchy picture that’s daylight-appropriate, with enough headroom to display HDR formats like Dolby Vision. Sony’s motion handling continues to be a strong point: Fast pans in sports and live shows look clean with little judder, thanks to both a native 120Hz panel and XR Motion Clarity controls that can be dialed in to personal preference.

And though it doesn’t quite put up the peak nit number of popular competitors like Samsung’s QN90 series or Hisense’s U8 line, the Bravia 5 prioritizes natural color and precise tone mapping over high nits-giving pixels any day. It’s those trade-offs that pay dividends in scenes that mix bright highlights and near-black detail, when a lesser dimming algorithm would crush shadow information or bloom around subtitles.

PS5 and current-gen gaming features on the Bravia 5

That’s good enough for gamers, who have a couple of HDMI 2.1 ports that can handle up to 4K at 120Hz, with Variable Refresh Rate and Auto Low Latency Mode.

Auto HDR Tone Mapping and Auto Genre Picture Mode activate automatically on a PS5, adjusting luminance and switching profiles between cinematic play mode and standard TV viewing. Input lag is competitive for a large-screen mini-LED set, and this can be a good option for fast shooters and sports titles.

Price math explained and smart buying tips before you order

The current price of $1,398 is $601.99 off the starting list price — easy math that really highlights the discount. Other Bravia 5 sizes are also being discounted, but the 75-inch model is generally where buyers get the most dollar-off return for those who want a true home theater vibe.

Before you buy, make sure you have the space: a 75-inch panel is about 66 inches wide, and it’s best viewed from about 6 to 9 feet for ultra-high-def content, according to the Consumer Technology Association guidelines. Refer to VESA mount standards before buying, and be sure your stand can handle the width and weight.

Finally, plan your ecosystem: if you’re a diehard Chromecast and Google Assistant user, the navigation is great on Google TV. If you are more of an Apple fan, it does support AirPlay 2, and HomeKit integration is a good starting point, but you might still want to purchase an Apple TV box for everything the platform has to offer.

Bottom line: a strong 75-inch mini-LED value at $1,398

A $601.99 discount on Sony’s 75-inch Bravia 5 takes a high-end mini-LED panel with killer processing and gamer-ready HDMI 2.1 well into “do it now” territory. If you’re looking for a theater-size viewing experience that gets color accuracy, motion, and smart features right without dipping into OLED territory pricing-wise, this deal hits the sweet spot.