Searching for a decent smartwatch that won’t ruin your bank account? Fitbit sold its entry-level fitness watch to the budget-minded Chinese company, and last year’s Versa 4 dropped to $129 — a valid mainstream option now hanging out squarely in entry-level territory. It’s not the most recent device in its lineup, but it still offers good value for the money with long battery life, reliable basics, and a mature app experience.
The popularity of the Versa 4 is not hypothetical. It has over 16,000 user ratings on leading retail sites and an average score of around 4.5 stars out of 5, thanks to consistent performance in fitness tracking, comfort, and ease of use. For potential buyers comparing the options available at less than $150, this discount drastically tips the scales in favor of Fitbit.
Why this Fitbit Versa 4 discount is especially compelling
At the regular price of $199 or so, the Versa 4 competes with midrange wearables. At $129, it’s cheaper than most feature-filled smartwatches from established names. The cost-per-feature is just absurd: onboard GPS, all-day heart-rate monitoring, advanced sleep metrics, and six months of Fitbit Premium thrown in for deeper insights and guided programs.
Battery life is a tangible differentiation point. Typical use will get you up to six days on a charge, Fitbit says of the Versa 4, compared with about one day for many app-heavy watches. With GPS logging, the watch lasts a little over 12 hours — which is fine for daily runs and bike rides but not so great if you’re going to be in the wild without power for a couple of days.
Construction quality is respectable for the price point: a 40.5mm aluminum watch case, vibrant color touchscreen, and a physical side button to toggle quick actions. It’s water-resistant up to 50 meters, so pool sessions and rain are no problem. The watch is compatible with both Android and iOS, and you can make Bluetooth calls and receive texts and app notifications at your wrist.
The features that most people actually use daily
Track all the basics and more: 24/7 heart rate with Active Zone Minutes, 40+ exercise modes, plus GPS for pace and distance. Automatic activity and sleep tracking. Runners and walkers alike will enjoy solid GPS locks on city streets; it isn’t multi-band quality, but is plenty accurate for most training logs.
Sleep-tracking is really a Fitbit specialty. You receive nightly Sleep Scores and stage breakdowns. Premium features like Sleep Profile and Daily Readiness Score tell you how recovered you are by using your recovery signals (heart rate, heart rate variability, and motion). And for plenty of buyers, that information is what separates a watch that can count steps from one that can nudge you into smarter routines.
Wellness tools and features include stress management, mindfulness reminders, and a menstrual health tracker. On the brainy front, the Versa 4 features support for Amazon Alexa, Google Wallet for contactless payments, and turn-by-turn guidance from Google Maps mirrored to your wrist from your phone. There are a ton of clock faces to choose from to personalize your device, but third-party app support is still relatively slim compared with full-fledged app platforms.
Real-world fit, comfort and everyday performance insights
One of the most comfortable fitness trackers I’ve ever worn, the Versa 4 feels lightweight and sits low-profile on small to medium wrists, but doesn’t look too small on larger wrists either. Swapping straps is easy with the quick-release band system, and silicone bands are good for workouts while fabric or leather options dress it up for the office.
More practically, reliable heart-rate tracking combined with automated workout detection means less fussing during a run or set. Outdoor GPS tracks are reliable enough to compare pacing trends over time. Sleep metrics correlate nicely with how you feel the next day — especially when Daily Readiness steers you toward a light training load after a crappy night’s sleep.
Key considerations to weigh before you buy the Versa 4
This is a proven model, not a bleeding-edge one. If you need advanced training metrics, offline music, or a robust third-party app ecosystem, you’ll find richer ecosystems in more expensive devices. Likewise, cross-country runners hoping to embark on a long, GPS-heavy adventure should set aside time for battery top-ups.
Some features — including Sleep Profile and the Daily Readiness Score — are behind Fitbit Premium following that six-month trial. Note, too, that Fitbit services now rely on Google accounts — to get your device set up and syncing, you will need to sign in to these.
Cross-shopping tip: If you’re on an iPhone and the closest phone integration is important to you, Apple Watch SE — which usually costs more and requires daily charging — may be a better choice.
Buyers who care about training could consider Garmin’s Venu Sq 2 at a discount.
Really cheap effectiveness comes from the various offerings by Amazfit, though with a mix of hardware and software polish.
Bottom line: should you buy the Fitbit Versa 4 now?
$70 off, the Fitbit Versa 4 offers a well-rounded smartwatch experience with reliable fitness tracking, impressive sleep insights, and a week’s worth of battery life — without the hefty price tag. If your want list includes authentic basics, vigorous health metrics, and low maintenance, slap between the eyes with this one.
Colors come in Black, Pink Sand, and Waterfall Blue, and the box also includes small/large bands along with the charger. If you’ve been holding out for a sub-$150 entry into Fitbit’s ecosystem, this is your time to jump.