Amazon has cut the Apple Watch Series 11 GPS model to $299, taking $100 off its $399 list price. That 25% discount matches the wearable’s lowest price on record, according to price-tracking services that monitor Amazon’s historical averages, and it lands on one of the most popular smartwatch lines at a moment when demand is already high.
Inventory-based deals like this one can move quickly and sometimes apply to select colors or band configurations first, but the headline is simple: this is an all-time-low price for Apple’s current flagship watch without any hoops like trade-ins or carrier commitments.

Why This Deal Matters Now for Apple Watch Series 11
The Series 11’s most practical upgrade is stamina. Apple nudged typical battery life from the previous generation’s roughly 18 hours to a full 24 hours, meaning you can wear it all day, track sleep overnight, and still have cushion for a morning charge. That small shift has an outsized impact on real-world use because it removes the nightly “do I have to top this up first?” dilemma that has long pushed people away from sleep tracking.
It still won’t match the multi-day endurance of some fitness-first watches, but for iPhone owners who want deep ecosystem integration, more battery is the upgrade that changes habits—not just specs on paper.
What You Get With Apple Watch Series 11 Today
Beyond the battery boost, the Series 11 continues Apple’s formula of a bright always‑on Retina display, rapid performance from its latest SiP, and tight ties to iPhone services. Health and safety tools remain standouts: ECG for heart rhythm checks, high/low heart rate alerts, irregular rhythm notifications, fall detection, and crash detection. On‑device Siri support helps with quick timers and health queries without touching your phone, and Apple Pay, Find My integrations, and seamless notifications keep it useful in the small moments you actually care about.
In day-to-day terms, that looks like leaving your phone on the counter while you answer a call from your wrist, logging a tempo run with precise GPS, or double‑tapping to snooze an alarm before dawn. The value here is less about any single trick and more about how reliably the watch stitches those moments together.
Who Should Jump on the $299 Apple Watch Series 11 Deal
If you’re coming from a Series 7 or earlier—or from an Apple Watch SE—the Series 11 is a substantial leap in speed, display quality, safety features, and battery life. First‑time smartwatch buyers who already carry an iPhone will find this price particularly compelling because it sidesteps the usual “wait for Black Friday” trade-off and lands you on Apple’s latest platform now.

Owners of the immediately prior generation may see the Series 11 as a quality‑of‑life play: the extra battery headroom plus on‑wrist Siri responsiveness can be enough to justify the upgrade if you prioritize sleep tracking or long workout days.
How the $299 Price Stacks Up Against Other Options
Discounts this deep on the latest flagship Apple Watch are rare outside peak shopping windows. Price trackers like Camelcamelcamel and Keepa show the Series 11 flirting with this $299 floor only during short-lived drops, while older models and the SE often fall further but with fewer features. Industry analysts at Counterpoint Research and IDC continue to rank Apple as the top smartwatch brand by shipments and revenue, which helps explain why significant markdowns on the newest model tend to be brief.
If you’re weighing alternatives, a cellular‑enabled variant can run more and may see smaller absolute markdowns. Carrier promos occasionally beat upfront prices, but they usually require payment plans. This Amazon deal is clean: pay $299, get the GPS flagship, and you’re done.
Key Buying Notes for Apple Watch Series 11 at $299
Choose the case size and band that suits your wrist; most modern bands are cross‑compatible across similar sizes. Battery life varies with settings like always‑on display, workout GPS usage, and call time. If you plan to swim or shower with it, the Series 11 is water‑resistant, but as with all wearables, exposure to soaps and high‑velocity water can degrade seals over time.
As with any hot Amazon discount, pricing and stock can change quickly. Consider AppleCare+ if you’re hard on wearables, and check Amazon’s return window to give yourself time to test sleep tracking, notifications, and fitness features in your real routine.
Bottom line: At $299, the Apple Watch Series 11 delivers Apple’s latest health, safety, and performance upgrades at a price that’s typically reserved for older generations. If you’ve been waiting for the right moment to buy, this is it.
