Amazon is running a steep deal on the Apple AirTag 4‑pack, cutting the price by 35% to $64 and bringing each tracker down to just $16. For anyone in the Apple ecosystem who has been waiting for a compelling entry point, this is the kind of discount that pushes AirTags from “nice to have” to “no‑brainer.”
The value math is straightforward. A single AirTag typically retails for $29, while the 4‑pack’s list price is $99. At $64, you save $35 off the bundle or about $13 versus buying one tag à la carte—per tag. If you routinely misplace keys, bags, or camera gear, four tags is the sweet spot for practical coverage without overspending.
Why This Apple AirTag Deal Truly Stands Out Today
We’ve seen the 4‑pack hover around $80 to $99 at major retailers, with deeper cuts generally reserved for marquee sales. Hitting $64 ranks among the most aggressive price drops for a first‑party Apple tracker bundle at a mainstream seller. It undercuts common third‑party Bluetooth trackers once you factor in performance, network size, and iOS integration.
Beyond the sticker price, the 4‑pack format is a pragmatic buy. One tends to migrate from keys to luggage to a backpack depending on the day. With four, you can simply tag the most important items permanently and stop juggling.
What You Get With First‑Generation Apple AirTags
First‑generation AirTags deliver Precision Finding via Apple’s U1 chip on compatible iPhones (iPhone 11 and newer), showing distance and direction as you home in on a lost item. When you’re farther away, the Find My network can relay location anonymously through nearby Apple devices, a system strengthened by Apple’s vast active device base reported in the billions.
Day‑to‑day usability matters. AirTags use a standard CR2032 coin cell that typically lasts about a year and can be replaced in seconds. They’re rated IP67 for dust and water resistance, which is reassuring for gym bags, rainy commutes, and checked luggage. A built‑in speaker helps you zero in on a tag in couch cushions or a messy gear drawer.
Sharing is now much simpler, too. With iOS, you can securely share an AirTag with up to five other people, which is ideal for households tracking a shared car fob, a DSLR bag, or a stroller that bounces between caregivers.
Real‑World Wins For Travelers And Commuters
Travelers have embraced AirTags for peace of mind. Industry analyses such as SITA’s Baggage IT Insights report show mishandled bag rates in the single digits per 1,000 passengers worldwide—rare, but not rare enough when it’s your bag. An AirTag tucked in a suitcase can reveal whether your luggage made the connection, often before airline systems update.
Closer to home, AirTags shine for everyday slip‑ups: a bike lock key that vanishes into a jacket lining, a work badge left in the car, or a backpack set down in a café. Precision Finding guides you the last few feet, and a quick ping from the speaker confirms you’ve found the right pocket.
Privacy and Safety Protections for Apple AirTags
Apple built AirTags with rotating Bluetooth identifiers, on‑device processing, and end‑to‑end encryption in the Find My network. Unwanted‑tracking alerts notify iPhone users if an unknown AirTag appears to be moving with them, and Apple and Google have rolled out a cross‑platform industry specification to extend similar alerts on Android—meaning broader visibility and safer use for everyone.
As always, follow local laws and best practices. AirTags are designed to help you find your own items, not track people or property you don’t own. For pets, Apple recommends dedicated GPS solutions, though many owners do attach AirTags to collars as a supplementary aid.
Who Should Buy This Discounted AirTags 4‑Pack Now
If you carry an iPhone and have more than one high‑priority item to protect, this 4‑pack at $64 is hard to beat. The first‑gen hardware covers the essentials—precise local finding, a massive crowdsourced network, replaceable batteries, and sharing—at a price that makes broad coverage realistic.
Power users who care about incremental refinements like a louder speaker or marginally tighter precision may prefer a newer model when it’s discounted. For nearly everyone else, this deal gets you proven tracking tech for less than many accessories cost—and that’s a smart upgrade you’ll feel every time you don’t lose 10 minutes hunting for your keys.