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Agri-vation - goodnews - organic products - Brief Article
Better Nutrition, April, 2003
So just who are these fanatics who are actually buying all that higher-priced produce designated "organic"? Almost half your neighbors, that's who. In fact, most of your neighbors if you live in Canada. According to a 2002 report, more than 40 million households--39 percent of the American population--use organic products, for which they pay $6.9 billion.
On a per capita basis, organic food sales in Canada are already more than double the US sales figure--and are growing by 20 percent annually. Some research suggests that Canadian organic sales are booming, in part, as a means of avoiding genetically modified foods. Maybe the better question is this: Who are those shoppers who pay good money for produce that contains pesticides, herbicides and insecticides with every bite?
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