Champion Mortgage Launches $10,000 ``Home Equity For Your Dreams'' Contest in Portland

Business Wire,  July 3, 2002  

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Business Editors

Lucky Resident Will Unlock Door to Win $10,000

Dream Playhouse to Be Donated to Mary Woodward Elementary School

Champion Mortgage(R), one of the nation's leading retail home equity lenders, today announced the launch of its $10,000 "Home Equity For Your Dreams" contest in Pioneer Courthouse Square July 8 - July 11, 2002.

The "Home Equity For Your Dreams" event is designed to bring awareness to the uses and benefits of home equity loans and to award a lucky Portland resident $10,000. Additionally, Champion Mortgage will partner with Mary Woodward Elementary School and donate the "dream playhouse" to the Woodward Gardens project as the first structure to be placed in the gardens since its inception.

The highlight of the event will take place on July 11 when 25 local residents, who will have been pre-qualified for one of 25 house keys, will receive their key to unlock the "Equity For Your Dreams House" at Pioneer Courthouse Square. Only one of the keys will unlock the door to the house, providing the lucky winner with $10,000 cash/a.

In the days leading up to the unlocking of the "Equity For Your Dreams House," children from Mary Woodward Elementary School will decorate and landscape the house, in anticipation of receiving it as a donation from Champion Mortgage.

"The Portland community has welcomed Champion Mortgage with open arms since our launch in February of this year," said Mark E. Benson, Champion Mortgage's chief marketing officer. "We are thrilled to have the opportunity to give back to the community by awarding a local resident $10,000 and by making a contribution to Woodward Gardens by donating the playhouse that children can enjoy for years to come."

                          Timeline of Events

July 8th    11:00 a.m.    House and plants arrive at Pioneer Square
July 9th    11:00 a.m.    Mary Woodward students arrive to landscape
                           and decorate; free ice cream and giveaways
July 10th   11:00 a.m.    Radio van on-site; free ice cream and
                           giveaways
July 11th   12:00 p.m.    Key holders try to unlock dream house
             2:00 p.m.    House delivered to Mary Woodward Elementary
                           School

/a: The event at Pioneer Square features a small home filled with $10,000 (in play money).

About Champion Mortgage

Champion Mortgage, a division of KeyBank USA, National Association, is one of the nation's leading retail home equity lenders, providing more than 40 different home equity solutions to homeowners in 27 states. Established in 1981, Champion Mortgage is founded on the principle that all borrowers deserve to be treated with fairness and respect. Champion Mortgage's programs help homeowners consolidate debt, refinance existing mortgages and finance home improvements and life's big expenses. Champion Mortgage's expertise in home equity solutions allows it to provide unparalleled customer care. For more information about Champion Mortgage's products and services, call 1-800 CHAMPION(R) or visit championmortgage.com.

This news release contains forward-looking statements that are subject to assumptions, risks and uncertainties. Actual results could differ materially from those contained in or implied by such forward-looking statements for a variety of factors including: changes in interest rates; continued weakness in the economy which could materially impact credit quality trends and the ability to generate loans; failure of the capital markets to function consistent with customary levels; delay in or inability to execute strategic initiatives designed to grow revenues and/or manage expenses; consummation of significant business combinations or divestitures; changes in law imposing new legal obligations or restrictions or unfavorable resolution of litigation; disruption in the economy or business operations or activities as a result of terrorist activities or military actions; and changes in accounting, tax or regulatory practices or requirements.

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